This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. The series is made possible by Microsoft BizSpark.. If you would like to have your startup considered for inclusion, please see the details here.
Name: Twisplays
Quick Pitch: Twisplays are LED signs that allow you to conveniently display Twitter streams.
Genius Idea: In today’s Twitter generation, many brands and retailers not only use Twitter, but also advertise their presence on websites, in e-mail newsletters and via additional promotional materials. Those businesses looking to really feature their Twitter presence in lights will want to consider Twisplays’ LED signs.
Twisplays makes one-line LED signs that display tweets from a Twitter account in news ticker-fasion. The 26 x 4 signs cost $299 a piece (there is a corporate program for bulk pricing) and can be mounted to the wall or rested upright on a table or shelf.
Twisplays treat tweets as scrolling text, making them an easy way to highlight your Twitter presence to passersby or store patrons. Though likely more retail-appropriate, Twisplays could also make for handy additions to newsrooms, offices, conferences, bars, parties or even the bedrooms of Twitter-obsessed geeks.
We think the idea is simple yet clever — at the very least, Twisplays will add real-time color and information to the venues that use them.
The Twisplays website is still under construction and the signs themselves won’t be shipped for another few weeks, but interested parties can still pre-order Twisplays with free shipping (normally an additional $20 fee) for a limited time.
You can watch of a video demonstration of Twisplays in action below.
Sponsored by Microsoft BizSpark
BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.
More About: advertising, bizspark, MARKETING, twisplays, twitter
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